Everyone looks to identify and follow the latest trends. Whether it is business or fashion or cooking, trends influence consumer behavior, sway opinions and drive sales.

What’s trending in interior plant design? The word right now is biophilic design which is defined as the positive effect of plants on people.

Biophilic design capitalizes on the genetic connection people have to nature. Nature’s role in society is increasing as more people live and work in urban settings. Bringing nature inside – things like adding large plants, running water, wood and stone attributes can have a positive return on investment.

For hoteliers, biophilic design has been identified as a top design trend for 2018 and hotels are clearly benefitting from it. Hoteliers can see an increase in room and amenity sales when live plants are given a high profile in hotel lobbies, according to a recent study from Bill Browning, founder of the environment consultancy group Terrapin Bright Green.

The study observed six Manhattan hotel lobbies – those with and without the use of biophilic design. Lobbies incorporating biophilic design saw a 36% user rate – both active and passive – versus a 25% user rate with conventional designs.

The study also revealed that some of the active users were not even hotel guests but were still coming to the hotels and spending money in its restaurant and retail outlets.

Consider that result for a second: Consumers visiting and spending money based on the lobby environment making them feel good.

It’s a fact. Humans benefit psychologically and physically from biophilia, and plants are a fantastic and low maintenance source of it.

  • A number of studies have shown that the presence of houseplants can lower anxiety and blood pressure, decrease stress, and increase concentration.
  • Businesses that invest heavily in biophilic design increase their ability to attract and retain talented employees.
  • Guests are willing to pay more than 23% more for rooms with views of biophilic elements.

Enjoy the festivities of the hotels and then get down to business re-inventing your hotel lobby.

Every day, Raimondi Horticultural Group works to make buildings more attractive, more comfortable, healthier and more productive for your business and for your employees.

As a member of the Green Plants for Green Buildings organization, our team is adept at creating interior environments that capture the vision and identity of the companies that we work with.

Full Article Here

About the Author Chris Walker

Uniquely Australian, highly intuitive and inspired, Chris Walker is on the forefront of radical personal development and change that inspires people to find purpose and to live in harmony with the Laws of Nature. His methods are dynamic, and direct. His work is gifted, heart-opening and inspirational. The process Chris embraces can be confrontational, but if you are prepared to “step out” the personal power that this knowledge gives you is without doubt life changing and truly inspiring. Chris’s purpose is to open hearts and to stop the hurt. His work comes from his heart and is a truly magnificent gift for anyone ready to receive it. Chris shows people how to bring spirit into their life and keep it there. His sensitivity and empathy to others is his gift. The most powerful thing that we can do with our lives is to be on purpose, and live with the knowledge of spirit. Chris helps you discover this, that which is already yours, and through his work, you will find the courage and love to honour your-self and follow your heart. Chris brings his work to individuals and businesses. He believes for business success, you first need to create personal success, and this happens when your business and the people within it are on purpose. Chris Walker is an author, a speaker and a truly inspirational individual who has been fortunate enough in this life to find and live his truth.
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