I’m not sponsored by, nor have I ever connected well with North Face gear, Until now. I love this ad and, since the Nepal quake tragedy, North Face have been a constant source of unconditional support for the Nepali people caught in that tragedy .. now, I’m coming around… to identify with the brand and what it stands for. I will certainly look for their gear next time I buy.
Maybe company ethics is a great differentiator in a crowded market after all.
Go North Face